Price Always Wins over Brand, But It Shouldn’t Matter To Marketers

An interesting blog post by Steve Olenski discusses the not-so-breaking news that consumers are motivated by price regardless of their so-called brand loyalty ideas. It mentions that brands need to find the sweet spot between being true to their brand’s voice, offering a true quality product/service and forming a relationship with their consumers. And while […]

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26 Tips for Getting Started With Social Media Marketing

Debbie Hemley is a social media consultant and blogger writes a very comprehensive guide with 26 tips to getting started with Social Marketing. Read more at http://www.socialmediaexaminer.com/26-tips-for-getting-started-with-social-media-marketing/ #1: Assess and Reassess #2: Build a Group of Followers #3: Curate Content #4: Dedication for the Long Haul #5: Elicit Responses #6: Follow Twitter Lists #7: Goals […]

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8 Twitter Best Practices

8 Twitter Best Practices Rachel Strella from Strella Social Media, outlines her top 8 Twitter best practices. A good read worth checking out. DO NOT use Auto Direct Messages Respond to your followers. Vary the times you post. Mix up your posts with an array of tweets. Use Follow Friday (#FF) appropriately. Keep tweets relevant. […]

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Going out Latin dancing in Toronto

This is a list I made for my friends to give them ideas of where to go Latin dancing in Toronto. It only applies to Fridays though because it’s less crowded than the rest of the weekend. Give them a try if you’re around! Acrobat Lounge 2464 Yonge Street (just 3 blocks North of Eglinton […]

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